All that is unique to Wilmington College and University of North Carolina Wilmington
that makes it "Seahawk Style"
Ask the person on the street and the answer will vary with geography... a bird that lives near the ocean or
circles over head at the nearest fast food venue... or maybe a west coast professional football team. But
along the Atlantic Seaboard the answer will be ...that mascot of the University of North Carolina Wilmington,
the athletic teams, any student attending or alumni.
To further identify it could be anyone that supports the school and its programs.
The first student council of Wilmington College adopted this nickname in 1947. “Seahawks” were chosen
due to the popularity of the Iowa Seahawks, known for its excellent athletic teams at the time. Suggested
by Carl E. Mason and LeRoy Towles and then voted on by current students. Maurice “Houck” Moore was also
involved with this process according to Adrian Hurst. This fit Wilmington College due to its close proximity to
the Atlantic Ocean.
The prize for the suggestions was two free season tickets for all basketball games for two years, but Mason and
Towles both played basketball and did not need the tickets.
The many faces of Sammy the Seahawk over the years.
Here is the whole story of how the mascot was chosen and visual changes through the years.
2004 - November - student newspaper Seahawk sponsored a contest to give the Seahawk a formal
name. Over 200 entries were submitted with the winning one suggested by student
Kristen A. Jorgenson - "Sammy C. Hawk"
The traditional colors are directly related to the University's geographic proximity to the ocean,
Gold, for the sand and Green, for the ocean as suggested by then art instructor, Emma Lawson.
1992 Athletic Director, Paul Miller suggested adding the color Navy for contrast.
And then came TEAL! An unusual color that helps set UNCW apart from all the others in the sixteen campus system.
What about teal as a school color? School Color
Changes had to be made in the School Fight Song to include this new color.
Adopted by the Board of Trustees in 1958 it was redesigned in 1968 to include the school motto.
In 1969 it was redesigned again to include university status. The seal is restricted to more formal useage such as legal documents and diplomas.
1987 – introduction of pediment style for 40th Anniversary as a uniform symbol to represent UNCW.
It denotes visual identity of Georgian style architecture found throughout the campus. Designed by Graphic Spectrum
and it is a registered trademark of the university. The logo was updated in 1993 and the official font
changed in 1994.
Seahawk – 1st looked like a parrot 1950s, 2nd attacking pose 1960s, 3rd, 1973-74 soaring bird, 4th feisty-strutting
bird porting UNCW on chest. Current logo futuristic version of Seahawk features a masked bird with a wave.
1957 Seahawks Fight Song written by Bob Shaffer with music by Carl Wilson.
“Here come the Seahawks, Let’s give a cheer. Stand up and shout so that they can hear.
When they jump and pass and shoot, be sure you’re there to clap and root!
We know they’ll win the game tonight, Cause they will get in there and fight.
So come on gang and shout for all, The Seahawks, we love them all!"
1957 Alma Mater written by Charles Hunnicutt with music by Lloyd Hudson.
It was done under the guidance of the writing club Pen Pushers.
Soaring Seahawks, scoring Seahawks,
GO HAWKS !!
The Seahawk team we proudly hail,
Hail to thee, oh mighty Seahawk.
GO HAWKS !!
1949 - Naming contest held for upcoming school publication with the winner to receive a free annual.
The price of owning one was $3.50 if ordered before Christmas and $4 thereafter. Student Jack Moore
submitted the winning entry "Fledgling - a young bird when after receiving training in its mother's nest,
starts out into the world on its own to make its way with that training it received as a foundation."
1950 - Student produced yearbook, 1st published 1950 while Wilmington College until 1989 as UNCW.
This offers a window into the past of the college via photographic images of students, faculty, sports and social activities.
Beginning as a few mimeographed sheets, the official campus newspaper started in 1947.
It was limited in editions and dissolved by 1952. The first printing as a news print paper began in 1958
and continues until this date. The Seahawk offers a source of student and faculty information as well as
serving as a time capsule of campus events and ideals. There have been several unofficial student newspapers
including the Seasquawk.
A column that ran in the Wilmington Star Newspaper featuring events about the college.
Established strong community ties. Articles in the Wilmington Star News 1949
(Carlton Rhodes- assistant business manager of annual, associate editor of Seahawk)
column named by student Ed Hughes (Sunday edition through school year)
The official bulletin of UNCW from 1970 until 2004 when it became an electronic publication under the name of @UNCW
Literary magazine of UNCW, pulbished semi-annually since 1970.
Publication of the Department of Modern Languages from 1965-1968.
WC – was the moniker used by Wilmington College in 1947-49, but this was somewhat confusing at the
time as the Greensboro Women’s College also used ‘WC” as their identification. Gradually, Wilmington
affectionately shortened its nickname to “Wil Co.”
Georgian Architecture standard as suggested by Frederick B. Graham, member of the Grounds and
Buildings Committee of the Board of Trustees in the 1960s.